Every crisis is unique and nuanced, but there are at least four commitments you can make that will help restore trust and potentially save your organization.
1) Commit to Doing What it Takes to Find Facts – The sober truth is that many times the presenting issue in a crisis is just the tip of an iceberg. A commitment to doing whatever it takes to restore trust begins with a commitment to understanding the true depth and breadth of the problem. Read more …
2) Commit to Opening Your Mind – There is a natural human tendency to see what we want to see, rather than see the world as it is. In a crisis, this negative tendency can be amplified. A commitment to opening your mind is a commitment to embrace the cold, hard truth in all its complexity. Read more …
3) Commit to Taking Substantive Action – The good news is that in this stage things often get more simple and straightforward. The bad news is that sometimes the simple thing is painful. When you are in the storm you will be tempted to take shortcuts. Don’t do it. Half-fixed is still broken. Read more…
4) Commit to Finishing the Job – It isn’t suffering that demoralizes us. We are demoralized by meaningless suffering. Sharing the lessons learned can rebuild trust and make your organization more resilient for the future. Read more…
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